Sunday, 30 August 2015

BRAND’S® Hope In A Bottle Campaign

BRAND’S® has always been a part in many of our lives, helping in maintain wellness. In celebration of its 180th anniversary, BRAND’S® has partnered World Vision International and aims to raise S$180,000 and sponsor 180 kids across the region including Singapore, Malaysia, Indonesia, Thailand, Taiwan and China in 2015. This regional Corporate Social Responsibility (CSR) initiative marks BRAND’S® 180 years of commitment in providing overall wellness and in helping people to unlock their potential for a greater life.

In Singapore, BRAND’S® encourages the public to join the cause by participating in their Hope In A Bottle campaign being set up at The Star Vista Atrium from Friday, 28 August to Sunday, 30 August 2015 (11am to 8pm).

I brought my little girlfriend, Fif, along to this meaningful event!

The Hope In A Bottle Event helps to create a positive impact in the lives of underprivileged children and unlock their potential for a greater life! A line-up of exciting activities for all to enjoy! Children can enrol in fun workshops where they can paint their very own BRAND’S® bottles or learn how to transform them into mini terrariums. There will be a booth where customers can personalize their very own BRAND’S® bottles as a keepsake and a Photo Wall where visitors can capture the fun moments at the event. The proceeds made from the event will all be donated to the World Vision.

BRAND’S® Coin Slot Caps at S$2 each, which will be donated to World Vision. The Coin Slot Caps turns used BRAND’S® bottles into coin banks, which can be filled and donated back to World Vision or kept as a collector’s item. The funds raised will support 20 underprivileged children; leadership training for nearly 1000 humanitarian-minded local youths in Singapore through World Vision's 30-hour Famine programme who advocate for disadvantaged regional children.

With the recycled BRAND’S® bottles as a coin bank, customers can start giving hope to others a dollar at a time. Each bottle can store as many as 45 $1 coins, and this is the amount to cover the basic needs of one needy child for a month and hope to live a better life.

Take some time to read things put up on the board.. BRAND’S® has always been very committed in social responsibility, creating positive impact on the community..

By giving a S$10 donation to World Vision, you can have your very own customised name on BRAND’S® bottle at one of the station!

Or design your own bottle in "Bottle Art" using the art kit provided by donating S$10.

Isn't this adorable?!! So simple yet meaningful and all for a good cause!

The New Paper Team have also come forward and created art works on the bottles and these unique bottles are open for bid to the public, from S$50.

Thank you BRAND’S® for this campaign and here's my very own customised BRAND’S® bottle!! =)

For more information, do check on

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