Thursday, 2 April 2015

[Media Invite] Café Asia 2015, International Coffee & Tea Industry Expo 2015 (ICT Expo 2015), Sweets & Bakes Asia 2015

Gathering more than 100 exhibitors from 20 countries and span 6,000 square metres over three days was the Singapore’s largest show dedicated to coffee, tea and confectionery on 19 March 2015, held at Marina Bay Sands Convention Halls D & E.

Mr Tan Kai Hoe, Chief Executive, SPRING Singapore is the Guest-of-Honour for the official launch ceremony of Café Asia 2015, International Coffee & Tea Industry Expo 2015 (ICT Expo 2015), Sweets & Bakes Asia 2015 and the Gelato World Tour 2.0 (GWT 2.0). I will cover Gelato World Tour 2.0 in my next post.

Café Asia 2015 has established itself as Southeast Asia’s trade and consumer event dedicated to the region’s café and teahouse communities. It brings together café and teashop owners, managers, importers, exporters, distributors and suppliers of machinery, equipment, and raw materials. It is a dynamic B2B platform for the sourcing and buying needs of key decision makers and for them to explore new opportunities for collaboration.

Concurrently, ICT Expo 2015 serves as a springboard for local and international industry players to tap into Asia’s huge market potential, and for them to gain in-depth insight of the latest market trends and developments. The platform also offers them opportunities to raise brand awareness and to forge strategic business contacts among key suppliers, industry buyers and exhibitors.

The coffee industry in Singapore and the region, is witnessing a demand for the production of high-quality coffee where coffee is regarded as an artisanal foodstuff like wine, and not just a commodity. In tandem with the heightened culinary appreciation of coffee, improvements are required at all stages of production, from coffee plant growing to harvesting, processing to higher quality and fresh roasting. The industry also recognises the importance of fostering stronger relationships between coffee growers, traders and roasters.

The show comprises of fun-filled activities on everything coffee, tea and bakery including exclusive workshops, classes, and demonstrations of the latest technologies, trends and techniques. I had the opportunity to be guided around and visited some of the exhibits..

Toby's Estate Coffee (Asia) Pte Ltd was our first visit and i must agree that their Latte is brewed to give a very smoothing texture.

Xbounds Asia Pte Ltd offers a wide range of safe and tasty food and beverage products from different regions of Japan;

Siyana SFC sugar by Unified Summit Resources Pte Ltd, made 100% from sugarcane, crafted to reduce sugar consumption up to 80%, without any taste trade-off;

Barista milk by F&N Magnolia from F&N Foods Pte Ltd is superior trothing milk specially formulated for the discerning baristas. With flavourful rich and creamy fresh milk that is consistent and easy to foam and ideal for Latte art;

Fuso International manufactures excellent sealed tea and coffee drip bags; 

Hario Asia Pte Ltd produces high-quality products with top notch design and functionality;

Knockhouse Supply Co. Pte Ltd is a one-stop coffee equipments and products distributor;

Sia Huat Pte Ltd  is Southeast Asia's one-stop food service partner; - Selfiii TechnoArt Digital Coffee Printing concept is the latest development of the coffee art industry where image is captured via smart camera phone and digitally printed on the milk foam layer of any coffee latte or cappuccino using edible inks. Selfiii TechnoArt System can also be applied in other forms of beverages such as yogurt, ice cream, milk shake etc. 

Look how happy Kaviel was when receiving his customised gift,

Event highlights: Competitions on best brewers and latte artists will compete for the Singapore National Latte Art Championship 2015 and the inaugural Singapore National Brewers Cup 2015 titles. The winners will represent Singapore at the world competitions.

Similarly, the demand for baked and pastry goods is being driven by changing lifestyles here and globally, fuelling market expansion. Apart from citing convenience, affordability and health benefits of baked goods products, consumers have an increasing appetite for healthier fortified baked products.

The second edition of Sweets & Bakes Asia showcases a range of products and services for the baking and confectionery industries’ supply chain, from machinery to equipment, to ingredients and packaging. It serves as a one-stop hub for baking and confectionery industry professionals to source for suppliers and vendors, to explore business opportunities, as well as to stay up-to-date with the latest innovations and developments in the industry.

The beautiful creations by participants of the Singapore Bakery & Confectionery Championship;

Sweets & Bakes Asia 2015 is hosted by Singapore Bakery and Confectionery Trade Association (SBCTA) and supported by the International Federation of Chinese Bakery & Confectionary Association (IFCBCA) and Singapore Food Manufacturers’ Association (SFMA).