Saturday, 28 March 2015

[Shout-Out] Coco Life; 100% Coconut Water, Straight From the Nut

Long before coconut water took the West by storm, it has been a popular drink in the tropics, especially in India, Brazilian Coast, Southeast Asia, Pacific Islands, Africa, and the Caribbean, where it is available fresh, canned, or bottled.

Coconut water is so popular today that its annual sales in the United States alone is close to US $1 billion and the demand in the rest of the world is conservatively worth another US$300 million annually. With its refreshing taste and healthful benefits, it is so easy to understand why.

While each coconut may contain about 200ml to 1000 ml of water depending on its cultivar type and size, it is a tough nut to crack! It is easy to appreciate why packaged coconut water is such a hit with consumers. Consumers here in Singapore can now savour the goodness of coconut water on-the-go with Coco Life, F&N’s latest offerings of delicious beverages. Coco Life coconut water is a delicious thirst quencher after meals, after a brisk walk, on a lazy day at the beach or better-yet, after a hectic shopping spree!


When it comes to discovering nature’s best-kept secret, coconut probably tops the list. A staple to the South-east Asian nations, coconut is prized for its husk, flesh and water. Coconut water is as much loved for its invigoratingly sweet and savoury taste as its much-talked-about nutritional perks for overall well-being.

Rich in naturally-occurring electrolytes, coconut water is a delicious hydrating agent that refreshes the body. Its high potassium content is believed to help in blood pressure management. It is also said to boost the immune system with its anti-bacterial and anti-viral properties. These, coupled with its vitamins, amino acids and antioxidant compositions, are reasons why coconut water is often touted as nature’s super drink.

Coco Life offers the convenience of drinking coconut water extracted straight from the nut with no artificial flavours, Coco Life is never from concentrate, it contains no fat, no cholesterol, no artificial flavours and hydrates naturally, the way nature intended. To top its all, Coco Life is certified as a Healthier Choice food by the Health Promotion Board.

Coco Life is available in a handy 330ml pack for S$1.50 at major supermarkets and S$2.30 at convenience stores.

For more information on F&N, please visit www.fraserandneave.com.