Sunday 25 October 2015

[Media Invite] ASUS ZenFestival 2015 Singapore

Extremely happy to be part of the ASUS ZenFestival Event where we celebrated the success of ASUS's latest ZenFone Smartphones - ZenFone 2 Laser, ZenFone Go, and the ZenFone Selfie!

There were as many as 300 attendees (including myself) to have had their hands-on experience on these beautiful ZenFone Smartphones series. It was such a wonderful experience overall!




Great venue choice for this huge event, CHIJMES HALL is so so so pretty!! =)



Emcee for the event is renowned Singapore based emcee, Lester Leo. Amazing and talented, check out his website here, http://emceelester.com/.


Addressing the launch that evening was ASUS's corporate VP, Mr Benson Lin.





The sleek ZenFone 2 Laser 5.5-inch (ZE550KL) is engineered with a 13MP PixelMaster camera and rear laser auto-focus as quick as 0.2 sec for near instant clarity with 1280 x 720 HD screen resolution, plus the latest Corning® Gorilla® Glass 4 for unrivalled scratch-resistance, strength and everyday durability. PixelMaster's industry-leading Low Light mode enables photo capture up to 400% brighter photos at night, or in low-light scenes, without the need for flash. When flash is preferred, it is equipped with Real Tone flash to ensure warm skin tones and accurate colours.

The ZenFone 2 Laser 5.5-inch also boasts a Qualcomm® M8916 Snapdragon Quad-Core processor with 2GB of fast memory! Understanding the needs of smartphone users, it has a 3,000mAh removable battery providing great battery life, plus making it convenient for users to easily switch out the battery if needed.



The ZenFone 2 Laser 5.5-inch (ZE550KL) will be available in Black, Red, and White colours at S$279 at Best Denki, Challenger, Gain City, Harvey Norman, MC2, Newstead, Singtel, Starhub, and M1 shops. While the ZenFone 2 Laser 6.0-inch (ZE600KL) and ZenFone 2 Laser 5.0-inch (ZE500KL) is priced at S$329 and S$239 respectively.. Availability will be announced at a later date.




Next, the ZenFone Go (ZC500TG) features an ergonomic and thin design at only 5.2mm at the slimmest point, making it very handy and compact enough to be placed in the pocket. It also retains the iconic spin cut effect on the phone with concentric lines providing a magnificent visual effect! It comes with a 2,070 mAh removable battery for those with an on-the-go lifestyle, making it great for video and music playbacks. Futhermore, it has an external amplifier providing a more dynamic sound, coupled with the sonicMaster Technology for a powerful audio experience!

The ZenFone Go (ZC500TG) is built with 8MP rear camera with 15 special camera modes and an f/2.0 large aperture, enabling brighter images captured in a dark environment. In addition, the camera lens with 77.5 degrees FOV (field of vision) allows the camera to capture a larger scene. It is available since 17 October 2015 at S$179 at Challenger, Gain City and Newstead in Black, Red and White colours.



One of the most anticipating product by many selfies/wefies lovers is the ZenFone Selfie (ZD551KL)! It is built with the Qualcomm® Snapdragon 615, the industry's first octa-core 64-bit processor for the perfect balance of multimedia performance and battery efficiency which provide the best multimedia and entertainment experiences, carefully balancing high performance with superior power-efficiency.

The ZenFone Selfie (ZD551KL) has an incredibly huge 13MP front PixelMaster camera resolution and an f/2.2-aperture, 88-degree wide-angle lens. The unique Selfie Panorama mode enables selfies with an outlook of up to 140 degrees, for a large field of view with every shot. While the rear camera features a large f/2.0 aperture lens for superior low-light shots. Through a combination of adjusting pixel size and advanced image-processing algorithms, it is capable of enhancing noise reduction and boost colour contrast by up to 400%!

The ZenFone Selfie (ZD551KL) also delivers superb macro photography that works on subjects as close as 6cm, plus rear laser auto-focus to compose shots in the blink of an eye. It also includes the user-friendly, brilliant ZenUI Beautification mode for instant photo editing. A few taps is all that are needed to soften facial features, slim bloated cheeks and brighten skin tone to add vibrancy, and all in real time!




Many got the opportunities of having their hands-on experience on the ZenFone Selfie (ZD551KL).



Available in pretty colours - Pure White, Chic Pink, and Aqua Blue! Pink's my pick! =)



Test a selfie shot using the front camera..



The event was even more interesting when celebrity guest Michelle Chong made a special appearance, bubbly as always!

Watch her video, The Story Of Kelian 《可怜的可莲的故事》on ZenFone Selfie (ZD551KL) https://www.youtube.com/watch?v=ui3iyDRJXmM


Zenny (oriental kung fu warrior from the world of owls) the mascot appeared too!! So adorable with its dance moves on stage!


Interactions with some of the audiences where each of them had the chance to take selfie with Michelle Chong!



ASUS also created a whole range of smart accessories which includes ASUS ZenPower and ASUS Lolliflash!

ASUS ZenPower's power-packed 10,050mAh battery. It is lightweight (215g) and is no bigger than a credit card. ASUS ZenPower offers high-speed, high-efficiency charging with up to 2.4A output. It quickly puts life back into all your devices. Also, the Exclusive ASUS PowerSafe Technology monitors temperature, controls both input and output voltages, and guards against short circuits to provide you with maximum safety while charging.


On the other hand, ASUS Lolliflash comes in adorable colors and lovely filters for a good photo in low lights! It also has a Dual-LED light for natural skin-tone enhancement! Simple yet very useful for those who loves taking photos from their mobile phones.





Its time for lucky draw announcement!! Not my luck that evening but still happy for those who won! =)


Thank you to each and every friend i met along the way!




Thank you ASUS Singapore for the great evening!


These lovely group shots credit to William! Thank you! =)

With Leong, Jessie, and William..

With, Crane, Jessie, Jasmine, and Ryden..


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